A brand building its foundations from scratch. A proving ground for varietals within the Dry Creek Valley, and a one on one tasting experience unrivaled. This project was all about capturing growth, and creation. Old vineyards being pulled, the soil being tended to, new vines beginning their lives. It was also about capturing a truly “home vineyard”, David, the winemaker and proprietor looks out his back windows over the land, and constantly walks the pathways through the vineyards. His eye always on next steps, and growing something special, while leaving room for experimentation. A true passion come to life, and a dream realized.
Direction: capture what it means to be home. An emphasis on the connection of personalities to land. Soft, bright and inviting. Winemaking as a pleasure as well as a job
Color: soft coloring within slightly overexposed imagery. blues and bright yellows, with a simple “rule of thirds” composition when possible